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Case Study: Wine for the Win

3 days ago

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

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5 Tips for Boosting Social Media Engagement

Nov 17

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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The Power of Perceived Value

Nov 09

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...

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Branding 101: What Makes a Brand Powerful

Nov 02

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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Your Guide to Promo Hats

Oct 25

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...

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Case Study: Jamming Out

Oct 18

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Oct 11

Surf-inspired activewear brands like ROXY® are stoked with our YUKON design—fondly known as The Party Cup™. It’s double-wall insulated, so it keeps refreshments cool on the bea...

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Case Study: Where Has Your Pen Been?

Oct 03

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

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12 Promotional Products for Safe Travels

Sep 26

Whether you’re traveling by plane or by car, it’s important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is b...

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Earbuds and Speakers and Headphones - Oh My!

Sep 18

Music connects us as humans -- it transcends boundaries, cultures, race, and language! You can instantly connect with someone you may not have over the mutual love for a song or a band. Whether it's h...

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6 Promotional Products That Put Safety First

Sep 10

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...

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Case Study: Bringing Back the Fanny Pack

Sep 03

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...

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Five Frugal Promotions for the Cost-Savvy Consumer

Aug 26

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...

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11 Promo Products for an Active Lifestyle

Aug 19

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

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Graphic Design Terms Everyone Should Know

Aug 11

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...

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Satisfy Your Customers’ Cravings With These 6 Sweet Treats

Aug 04

Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 of o...

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5 Easy Ways to Achieve a Positive Outlook

Jul 28

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

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Top 5 Promo Products for 5Ks and Marathons

Jul 20

Hosting your next 5K? Running out of ideas for what to giveaway at your next marathon? If so, check out these great promotional products. These items are proven to get people talking and will make a l...

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Old School vs. New School Promo Products

Jul 13

It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...

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Products and Tips to Boost Your Work From Home Productivity

Jul 06

With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home workp...

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Game On: 10 Promo Product Games We Love!

Jun 28

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

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How Promo Products Can Tell Your Brand's Story

Jun 21

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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Case Study: Create Your Own Reality

Jun 13

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the co...

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Case Study: Have a Seat

Jun 06

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...

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8 Promotional Products to Win Game Day

May 29

From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...

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7 Brilliant Bamboo Promotional Products

May 22

You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibly v...

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Craft the Perfect Trade Show Swag Bag

May 15

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for th...

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6 Ways to Get More Done Every Day

May 07

From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...

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Case Study: A Shoe-In

Apr 30

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate level....

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Case Study: It's Raining Cats and Dogs

Apr 22

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...

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9 Promotional Products for the Oil & Gas Industry

Apr 15

The world runs on natural resources, but it's not like all that power comes from thin air! Oil, gas, and energy companies help harness and deliver the resources that power all our homes, offices, rest...

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Reusable vs. Disposable Items

Apr 07

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...

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Case Study: An Icy Cool Promotion

Mar 31

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...

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Case Study: You Can Count on Us

Mar 16

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...

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Case Study: Snap a Pic!

Mar 08

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography stud...

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The Power of Promo: Why People Love Freebies

Mar 01

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...

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8 Items for Restaurant Promos that Sizzle

Feb 22

Have you heard the word? Indoor dining is back, baby! For restaurants, bars, cafes, and more looking to spread the good news that they're fully operational again, promotional products are a great way...

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Case Study: I've Got You Covered

Feb 14

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they could t...

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Give Your School Clubs a Boost With These Promotional Products

Feb 07

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

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What's the Tea? Promo Products for Tea Lovers

Jan 31

Did you know that tea is one of the most consumed beverages globally, second only to water? This ancient brew has been around for hundreds, if not thousands of years, with references to early tea drin...

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Case Study: A Race to Remember

Jan 24

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Jan 16

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...

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Case Study: Safety First

Jan 09

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

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6 Promotional Products That Put the “Fun” in Fundraiser

Jan 02

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

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Case Study: Employee Appreciation Gift

Dec 25, 2021

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

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Case Study: Bake in Business

Dec 18, 2021

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

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How Promo Products Can Make a Lasting Impression

Dec 11, 2021

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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6 Retro Products That Are a Blast From the Past

Dec 03, 2021

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

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7 Promotional Products for When You’re Feeling Lucky

Nov 26, 2021

Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...

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8 Corporate Gifts for Your Employees

Nov 19, 2021

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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Customer Experience + Branding: The Relationship Goals of Marketing

Nov 12, 2021

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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Case Study: Beach Balls? Bingo!

Nov 05, 2021

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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Case Study: Adventure Awaits

Oct 29, 2021

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

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7 Promotional Products for Law Firms

Oct 21, 2021

If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're looking...

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Case Study: Too Hot to Jot

Oct 14, 2021

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

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Case Study: Calendar Puns are Week

Oct 07, 2021

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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Case Study: A Wedded Keepsake

Sep 30, 2021

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...

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Yes, There's a Difference: Everything You Need to Know About Pens

Sep 23, 2021

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

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6 Reasons You Need a Company Store

Sep 16, 2021

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and complet...

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Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Sep 09, 2021

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

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Get Ready for Game Day! 5 Promotional Products for Sports Teams

Sep 02, 2021

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off th...

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How to Gain Inspiration in 5 Minutes

Aug 26, 2021

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

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6 Fun Products for Keeping Kids Occupied at Home

Aug 18, 2021

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...

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5 Fail-Proof Ideas for Your Business Instagram

Aug 11, 2021

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

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Case Study: Go Green or Go Home

Aug 03, 2021

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...

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3 Simple Ways to Boost Your Mood Right Now

Jul 27, 2021

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re st...

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Case Study: Keep it Sweet

Jul 20, 2021

Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreciati...

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6 Products to Grow Your Business!

Jul 12, 2021

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo for e...

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Case Study: It's in the Bag

Jul 05, 2021

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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5 Men's Wearable Promotional Products for the Office and Beyond

Jun 28, 2021

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...

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6 Snap-Worthy Products for Every Photographer

Jun 20, 2021

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

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Case Study: Masks and Casks

Jun 13, 2021

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks i...

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Case Study: Do a Double Take

Jun 06, 2021

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...

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10 Tweetable Quotes for Motivation

May 30, 2021

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

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5 Promotional Products for Firemen and Fire Departments

May 23, 2021

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...

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Case Study: Work it Out!

May 15, 2021

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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Case Study: Thank You for Spooning

May 08, 2021

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

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5 Pitch Perfect Products for Musically Talented Individuals

May 01, 2021

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo pro...

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Win Big With These Promotional Products for Sports Lovers

Apr 23, 2021

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...

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What’s Up With Unboxing Videos? The Trend You Must Try

Apr 16, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...

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Case Study: This Promotional Product is in the Bag

Apr 09, 2021

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

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7 Promotional Products For Those On the Go

Apr 02, 2021

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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Case Study: Inking Impressions

Mar 26, 2021

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

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Case Study: Jot It Down

Mar 18, 2021

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

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7 Camping Promotional Products for the Great Outdoors

Mar 11, 2021

Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great o...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Mar 04, 2021

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Feb 25, 2021

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

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Case Study: Look, Ma, No Hands!

Feb 18, 2021

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

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Case Study: Save the Date, Save the Day

Feb 11, 2021

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

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7 Red-Hot Promotional Products for Valentine's Day

Feb 04, 2021

Valentine’s Day is typically thought of as a holiday for romantic partners, but they’re not the only people who deserve to get a little love! It’s also a great holiday to show apprec...

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Case Study: These Calendars Aren't Week

Jan 28, 2021

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...

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6 On-the-Go Products for Travelers

Jan 21, 2021

Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...

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Case Study: Life of the Mardi

Jan 13, 2021

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...

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Using Customer Profiles to Find the Perfect Promo Products

Jan 06, 2021

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...

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Why You Need Promotional Products

Dec 23, 2020

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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5 Promo Products for the Stay-at-Home Worker

Dec 23, 2020

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking din...

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